The Perfect (Drug Store!) Cream Contour for Pale Skin . . . ✨✨✨

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Way back when, I purchased Bourjois’ Bronzing Primer amidst five star ratings. After one use I threw it to the back of beyond, finding it quite orange on my paler than thou complexion.

The Bourjois Bronzing Primer is a creamy mousse formula, which as the name suggests, can be used either as a face primer for smooth and sun kissed skin, or as a bronzer when applied over foundation. 

As a primer, it didn’t compare with any of my usuals (such as Dermalogica’s Skin Perfect Primer which I use as my SPF 30), whilst as a bronzer I found it far too much effort in comparison to bronzing powders (my favourite at the moment being Tarte’s Park Avenue Princess, and Soap and Glory’s Solar Powder Bronzer)…

Y’all know by now that Bourjois Paris is owned by Chanel, and subsequently there is many a  Chanel dupe on the Bourjois stand. The Bronzing Primer is an obvious dupe for the much lusted after Soleil Tan de Chanel – (although the Chanel version is more of a gel-cream hybrid than a mousse).

On a side note, I’m still on the fence with the concept of contouring. I recall purchasing the Blank Canvas contouring palette three years ago, back when Kim’s zebra selfie crashed the internet. I subsequently highlighted and contoured my face as directed, spending hours perfecting the technique. Once finished getting ready for my night out, I looked NO DIFFERENT! Meaning, did I conquer the technique so well that it was flawless, or did I fail miserably and miss the whole point?!

Part of me is in awe of (extreme) contouring – to me it’s a form of art rather than makeup application. And the results (on camera!) are phenomenal. But in reality, the vast majority of contoured queens look far too cray cray for me – stripy, mucky and unnecessarily contorted. This reigns true particularly for Irish fair-skinned hunzos. Thankfully the craze seems to have somewhat peaked, what with strobing peering it’s way through.

How and ever, I’m obviously a fan of a slight ‘chiseling the cheekbones’ and ‘lessening the double chin’ make up effect. Therefore I was eager to root out my Bourjois Bronzing Powder once more when I realised it double as a contouring cream. 

During the week I indulged in a makeover at the Chanel counter at Harvey Nichols, Dundrum in preparation for a black tie event later that evening. Their lovely makeup artist whipped out the infamous Soleil Tan, but recommended using it as a contour cream rather than bronzer. The effect was extremely subtle and natural, whilst still emphasising cheekbones etc. Sold!

And so, on my drive home today post work, I recalled the Bourjois dupe hanging somewhere in my stash and decided to whip it out. Please ignore the vileness of my hair, I was too lazy/tired to make it look in any way presentable…


The difference is subtle (which was the look I was going for!) but the bronzing cream still adds a little more dimension to the face. I used a flat, dense makeup brush to apply a the smallest amount of primer to my cheekbones, temples and jawline. Blend well and voila! 

I wouldn’t recommend adding this on to powdered skin, as the mousse formula will cling to the particles and look cakey, but added onto liquid foundation it gives a glowing, dewy effect. 

By far this is my favourite, (and quickest) high-street/drugstore contour! 

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